Sales Manager

Bright Software Group; Sheet; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

A leading software company is seeking a Sales Manager to lead their dynamic Sales team in Petersfield. This full-time role involves setting strategies, driving long-term account growth, and managing high-performing teams. The ideal candidate will have a strong background in B2B sales and proven leadership capabilities. Benefits include commission, health insurance, and hybrid working opportunities, making it an exciting opportunity for motivated individuals.

Benefits

Commission

25 days annual leave

Company pension of up to 5%

Health insurance

Life assurance

Educational Assistance

Family Supportive

Company Events

Bike to Work scheme

Qualifications

• Proven experience in a Sales Manager role.
• Ability to manage individual and team sales targets.
• Strong planning abilities.

Responsibilities

• Set and manage sales strategy and targets.
• Execute sales plans aligning with company objectives.
• Drive sales performance and revenue growth.

Skills

B2B sales experience

CRM system knowledge

Data analysis

Presentation skills

Communication skills

Leadership skills

Tools

Microsoft Excel

Microsoft PowerPoint

Job description

Sales Manager

Department: Sales

Employment Type: Full Time

Location: Petersfield

Description

New to the Bright Software Group, The Payroll Centre has been providing expert payroll training and qualifications for more than 25 years, supporting organisations and individuals to consistently produce compliant and accurate payrolls through on-demand expertise and professional development.

At Bright, we create cutting-edge software for accounting, payroll, tax, and practice management, serving over 500,000 UK companies and 40,000 desktop customers. Together, we lead the industry with innovative solutions and unparalleled customer support, creating opportunities for businesses to succeed in a supportive, collaborative environment that values your voice and contributions.

The Opportunity

We are seeking a dynamic and experienced Sales Manager to lead our Sales team. This is a leadership role with significant influence, where you will shape sales plans and steer business forecasting. The role focuses on driving long term strategic account growth, developing new business opportunities, and implementing strategies to achieve ambitious sales targets, while leading and inspiring a high-performing team to deliver outstanding results.

The ideal candidate will have a strong background in Sales or Financial Services, proven leadership experience, and exceptional strategic and marketing planning skills. You will motivate and guide the team to deliver outstanding results while ensuring alignment with company objectives.

What Will You Do?

• Set the sales strategy and manage the achievement of team sales targets and key business goals
• Execute sales plans in line with brand guidelines and company objectives
• Manage team pipeline, forecasting, and reporting to the General Manager
• Drive sales performance and revenue growth through effective account management
• Work with the Marketing team to support campaign execution and lead generation activities
• Monitor sales performance metrics and take corrective action to ensure targets are met
• Build and maintain strong client and internal relationships and ensure high levels of customer satisfaction
• Represent the company in a positive and supportive manner at all times
• Coach and develop team members to reach their full potential and build a strong succession pipeline

Key Responsibilities

• Leadership & Team Development
  • Lead, manage, support, and develop the sales team
  • Recruit, train, and mentor staff in line with company policy
  • Conduct regular performance reviews, one-to-ones, and appraisals
  • Drive a positive, high-performance culture in the team
  • Identify skills gaps and provide coaching to improve team capabilities
• Sales Strategy & Execution
  • Manage key client accounts and develop strong relationships
  • Execute sales strategies to increase revenue and market share
  • Achieve and exceed team sales targets
  • Provide weekly pipeline reports and accurate forecasts to the General Manager
  • Build strong client relationships and maintain high levels of customer satisfaction
  • Deliver persuasive sales presentations to prospective clients
  • Identify and pursue new business opportunities
  • Champion best practices and make recommendations for process improvements
• Sales x Marketing
  • Work with the Marketing team to identify new revenue opportunities
  • Support marketing activities including digital campaigns, events, and lead generation
  • Manage leads effectively to ensure conversion from marketing to sales
  • Provide feedback to Marketing on campaign effectiveness and market insights
  • Ensure consistent brand messaging in all customer interactions
• Data & Reporting
  • Manage CRM system and ensure team follows best practices
  • Monitor and report on key sales metrics and KPIs
  • Analyse sales data to identify trends, opportunities, and areas for improvement
  • Ensure data accuracy and quality across all sales activities
• Market Intelligence
  • Stay informed on industry trends and competitor activity
  • Share market insights with senior leadership
  • Identify opportunities for innovation and competitive advantage
• Skills & Experience Required
  • Proven experience in a Sales Manager role
  • Proven B2B sales experience
  • Strong CRM system knowledge
  • Ability to manage individual and team sales targets
  • Skilled in data analysis and accurate reporting
  • Excellent presentation, communication, and negotiation skills
  • Highly organized with strong planning abilities
  • Proficient in Microsoft Office (Excel and PowerPoint essential)
  • Ability to thrive in a fast-paced environment and adapt to changing priorities
  • Strong leadership and team development skills
  • Willingness to travel to different locations, including Head Office

Benefits Include:

1. Commission
2. 25 days annual leave
3. Company pension of up to 5% company contribution
4. Health insurance
5. Life assurance
6. Hybrid Working opportunities
7. Educational Assistance
8. Family Supportive
9. Company Events
10. Bike to Work scheme