Paid Growth / UA Specialist

Krotos; Remote; GBP 60,000 - 80,000; Full time

Job summary

A leading sound creation company is seeking a Paid Growth / User Acquisition Specialist to optimize and scale their paid acquisition efforts across major platforms. Ideal candidates will have 4+ years of experience, strong analytical skills, and a passion for experimentation. This role offers a competitive salary and a flexible, remote working environment.

Benefits

Competitive salary and benefits

Private health insurance

Opportunities for professional growth

Flexible, remote working environment

Access to cutting-edge technology

Qualifications

• 4+ years managing paid campaigns across Meta and YouTube.
• Strong understanding of CAC, LTV, and funnel metrics.
• Experience running structured experiments and A/B tests.

Responsibilities

• Build, launch, manage, and optimize all paid ads across channels.
• Translate creative assets into high-performing paid campaigns.
• Collaborate closely on overall funnel efficiency.

Skills

Data-driven mindset

Analytical skills

Creative ad understanding

Testing and learning

Comfort with performance dashboards

Tools

GA4

Mixpanel

Looker

Job description

Location: Remote (UK or Greece preferred)

Salary: Competitive, based on experience

Job Type: Full-Time

About Us

At Krotos, we are revolutionizing sound creation by making Hollywood-quality sound accessible to everyone. Our groundbreaking software, featured in blockbuster productions like Avengers and Game of Thrones, empowers creators to design high-quality sound faster and more intuitively. With our AI-powered platform, Krotos Studio, we’re transforming sound creation into a seamless, accessible process. As a fast-growing, remote-first company, we are pushing the boundaries of creativity and innovation in content creation. Join us in shaping the future of sound and content creation.

Role Overview

We’re seeking a Paid Growth / User Acquisition Specialist who can own, optimise, and scale our paid acquisition efforts across Meta, YouTube, Google, TikTok, and more.

You’ll turn top-performing creative into high-ROI campaigns, run experiments weekly, and play a key role in hitting our trial→paid and CAC goals.

This is a hands‑on performance role: building campaigns, analysing data, running experiments, and collaborating tightly with the creative team to scale what works.

• Data‑driven, analytical, and obsessed with optimisation.
• Creative enough to understand what makes an ad convert.
• A natural experimenter – testing, learning, iterating weekly.
• Experienced in scaling paid channels efficiently.
• Comfortable owning the performance dashboard & reporting, and relaying this to the team.

Objectives

Acquisition Efficiency

• Reduce CAC across key channels.
• Increase trial → paid conversion from paid traffic.

Scaling

• Identify winning creatives and scale them safely.
• Build repeatable campaign structures for predictable growth.

Experimentation

• Run weekly A/B tests around creative, audiences, messaging, landing flows.
• Document learnings and push winners into standard operating procedures.

Responsibilities

• Build, launch, manage, and optimise all paid ads across Meta, YouTube, Google, and others.
• Translate creative assets into high‑performing paid campaigns.
• Report performance (CAC, ROAS, trial conversions, retention insights).
• Manage budgets responsibly and strategically.
• Build a performance dashboard in GA4 / Mixpanel / Looker.
• Identify new channels and opportunities (Reddit, TikTok, creator UGC).
• Collaborate tightly with Growth on overall funnel efficiency.
• Align paid efforts with CRM, social, and product marketing initiatives.

Required Skills & Experience

• 4+ years managing paid campaigns across Meta + YouTube at meaningful spend levels.
• Strong understanding of CAC, LTV, attribution, funnel metrics.
• Experience running structured experiments and A/B tests.
• Ability to analyse performance data and make optimisation decisions quickly.
• Comfort working with creative teams to iterate on winning formats.

Preferred Skills

• Experience in SaaS, AI tools, DAWs, or creator software.
• Understanding of sound/video creator audiences.
• Experience blending paid + UGC strategies.

Team Core Values

Inventive. Driven. Transparent. Our values define who we are and how we work:

• Honesty & Transparency – We communicate openly, share the truth even when it’s difficult, and build trust through clarity.
• Team Player – We collaborate, support each other, and put collective success above ego.
• Problem Solver – We face challenges head‑on and find creative, practical solutions.
• Open‑Minded – We listen to others, consider different perspectives, and recognise the complexity of good decisions.
• Politeness & Respect – We treat colleagues and customers with courtesy and professionalism.
• Curiosity & Growth – We love learning, experimenting, and continuously improving.
• Data‑Driven – We let insights and evidence guide our decisions, not guesswork.
• High Standards – We take pride in excellence and pay attention to the details that matter.
• Strong Work Ethic – We commit, follow through, and work hard to achieve ambitious goals.

What We Offer

• Competitive salary and benefits package.
• Private health insurance.
• Opportunities for professional growth and development.
• Flexible, remote working environment.
• Access to cutting‑edge technology and tools.
• Exciting projects in a fast‑growing, innovative company.

To Apply

Send your CV and a cover letter to [e-mail] explaining why you are the best candidate for this role, referencing the requirements above and including two to three brief examples of relevant results.

Note: All offers are subject to eligibility to work in the UK or Greece and satisfactory references.

At Krotos, we value diversity and are committed to fostering an inclusive environment. We encourage applications from candidates of all backgrounds. Reasonable adjustments are available throughout the application and interview process.