Sr. Analyst, Digital Analytics

NBC Universal; Miami (FL); Hybrid; USD 80,000 - 100,000; Full time

Job summary

A leading media and entertainment company in Miami is seeking a Senior Analyst to focus on content performance analytics. This hybrid role involves delivering insights, building reporting tools, and collaborating across teams. The ideal candidate has a bachelor's degree and over 3 years of media analytics experience. Proficiency in SQL and data visualization tools is essential. Join a dynamic environment where your analytics expertise can make an impact.

Qualifications

• 3+ years of experience in media analytics, preferably within streaming.
• Proficient in SQL to support reporting solutions.
• Experience with data visualization tools.

Responsibilities

• Deliver actionable insights on cross-platform performance.
• Build and maintain dashboards for self-service analytics.
• Present insights through clear storytelling and data visualizations.

Skills

SQL

Data visualization

Adobe Analytics

Strong communication skills

Project management

Education

Bachelor's degree

Tools

Tableau

Excel

Job description

NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.

Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.

Comcast NBCUniversal has announced its intent to create a new publicly traded company ('Versant') comprised of most of NBCUniversal's cable television networks, including USA Network, CNBC, MSNBC, Oxygen, E!, SYFY and Golf Channel along with complementary digital assets Fandango, Rotten Tomatoes, GolfNow, GolfPass, and SportsEngine. The well-capitalized company will have significant scale as a pure-play set of assets anchored by leading news, sports and entertainment content. The spin-off is expected to be completed during 2025.

Job Description

NBCU’s Telemundo Enterprises is seeking a Senior Analyst who blends strong analytical expertise with a product-focused mindset to drive insights across cross-platform content performance. This role supports both content analytics and the development of scalable data products. The analyst will collaborate closely with the Editorial, Marketing, Programming, and Streaming teams to deliver high-impact insights, build reporting tools, and inform strategic decisions for brands, tentpole events, and franchises. This position plays a key role in transforming data into accessible, actionable intelligence that empowers stakeholders’ company-wide.

Responsibilities:

• Deliver actionable insights on cross-platform performance to support content strategy across Editorial, Marketing, Programming, and Streaming.
• Build and maintain dashboards and data tools that enable self-service analytics and performance tracking.
• Define KPIs and reporting frameworks in collaboration with cross-functional stakeholders.
• Translate business needs into requirements for scalable analytics solutions, partnering with BI and engineering teams.
• Present insights through clear storytelling, data visualizations, and executive-level presentations.
• Lead ad-hoc analyses to address time-sensitive questions and uncover emerging trends.
• Monitor and resolve data quality issues to ensure accuracy and consistency.
• Manage centralized data repositories to support efficient reporting and insight generation.
• Contribute to the evolution of the analytics and data product roadmap.

Qualifications

• Bachelor’s degree with 3+ years of experience in media analytics, preferably within streaming, digital, or broadcast environments.
• Proficient in SQL, with experience using queries to automate data workflows and support scalable reporting solutions.
• Proficient in Adobe Analytics (Reports & Analytics, Analysis Workspace) and familiar with third-party tools like ComScore, Shareablee, ListenFirst, or Talkwalker.
• Skilled in data visualization and storytelling using tools using tools such as Tableau, Domo, or Excel.
• Comfortable working with native social analytics platforms (e.g., YouTube Studio, Meta Insights, TikTok, X/Twitter).
• Experience translating business needs into scalable reporting solutions and collaborating with BI or data engineering teams.
• Strong attention to data quality, with the ability to troubleshoot inconsistencies and ensure accuracy.
• Effective communicator and collaborator with strong project management and problem-solving skills.

Additional Requirements:

Hybrid: This position has been designated as hybrid, generally contributing from the office a minimum of three days per week.

Additional Information

As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to [emailprotected] .

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