Marketing Manager (Appartenente alle categorie protette lgs 68/99)

SoftwareOne is a leading global software and cloud solutions provider that is redefining how organizations build, buy, and manage everything in the cloud. By helping clients to migrate and modernize their workloads and applications – and in parallel, to navigate and optimize the resulting software and cloud changes – SoftwareOne unlocks the value of technology. The company’s 9,200 employees are driven to deliver a portfolio of 7,500 software brands with sales and delivery capabilities in ninety countries. Headquartered in Switzerland, SoftwareOne is listed on the SIX Swiss Exchange under the ticker symbol SWON. Visit us at www.SoftwareOne.com

Marketing Manager

(Appartenente alle categorie protette lgs 68/99)

The Marketing Manager we are looking for will be responsible for creating and executing the Marketing and Communication strategy of our Brand Systematika through internal and external channels including Company website, PR & media, digital campaigns, social media channels, virtual and in-person events.

The ideal candidate is a strong project coordinator who can work across the team (local and international) and external agencies to increase the brand awareness of the company and create new leads for the sales team.

Successful candidates will have recent relevant Marketing communication experience, professional English, creativity, problem-solving skills, and a sense of collaboration.

Responsibilities:

1. Create and coordinate the development of impactful content for SWO blog channels, social media, digital and traditional media channels, company website.
2. Monitor, manage and report on social media and other digital channels, for both general brand awareness and to support specific marketing and sales campaigns.
3. Develop an editorial calendar based on strategic goals, business needs, service launches, announcements, and events.
4. Capture, document and share customer wins, case studies, references, and testimonials.
5. Lead the project management for all aspects of SWO’s in-person, virtual, and/or hybrid customer conferences, to deliver events on time and on objectives. Manage the day-to-day communications and activities with external vendors, event partners, and agencies.
6. Own the relationship with PR agencies to maximize SWO external communications exposure: articles, interviews, thought leadership. Project manage subject matter experts' timely availability and quality of contribution.

• Experience in marketing communications, PR program, media, and social media engagement, preferably from the technology industry.
• Excellent program and project management skills, experience and track record, preferably in the field of information technology or similar fast-paced industry.
• Demonstrable track record of defining and executing highly effective content marketing programs.
• Proven experience in organizing and running corporate events, customer workshops, webinars.
• Advanced practical knowledge of large-scale in-person and virtual conference practices, vendors, sourcing procedures, and event logistics working with third-party agencies.
• Outstanding verbal and written skills.
• English-native speaker or equivalent proficiency.
• Creative thinker, with the ability to work under tight deadlines.
• Experience in managing a variety of internal and external content producers to ensure their deliverables are clear in message, on-time, and on-budget.
• Working knowledge of marketing automation platforms such as Marketo or HubSpot.
• Outstanding organizational, planning, time-management, and process-creation abilities.
• Ability to juggle multiple projects and prioritize according to urgency and/or business need.
• Strong proficiency in team collaboration and project management tools including Microsoft Teams, SharePoint, Word, Excel, PowerPoint, and Yammer.
• Travel approximately ~15%.
• Hybrid work model requires office presence 2 to 3 days per week.

Marketing & Channel

SoftwareOne welcomes applicants from all backgrounds and abilities to apply. If you require reasonable adjustments at any point during the recruitment process, email us at reasonable.accommodations@softwareone.com. Please include the role for which you are applying and your country location. Someone from our organization that is not part of the decision-making process will be in touch to discuss your specific needs and we will make every effort to accommodate you. Any information shared will be stored securely and treated in the strictest of confidence in line with GDPR.

At SoftwareOne, we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. Additionally, we encourage experienced individuals that have taken an intentional career break and are now prepared to return to work to explore our SOAR program.