Manager, Web, Brand & CX Liaison

Healthcare Businesswomen’s Association; Dublin; Hybrid; EUR 70,000 - 90,000; Full time

Job summary

A leading company in healthcare is seeking a Manager for Web, Brand & CX Liaison. This pivotal role focuses on transforming patient and healthcare professional experiences through digital innovation across over 50 commercial websites. The ideal candidate will possess strong communication skills, web product management skills, and a commitment to diversity and inclusion.

Qualifications

• Minimum 2 years' experience in healthcare, consulting, or pharma.
• Strong communication skills and ability to engage senior stakeholders.
• Proven leadership in cross-functional and multicultural environments.

Responsibilities

• Support the development of web product vision and strategy.
• Drive adoption of new features through customer journey insights.
• Manage day-to-day operations, sprint accountability, and compliance.

Skills

Agility

Analytical Thinking

Brand Awareness

Digital Marketing

Cross-Functional Collaboration

Stakeholder Engagement

Strategic Marketing

Education

University degree

Advanced degree in science or business

Tools

Content management systems

Marketing technologies

Job description

Job Description Summary

Location: Dublin, Ireland
#LI-Hybrid
Relocation Support: This role is based in Dublin, Ireland. Novartis is unable to offer relocation support: please only apply if accessible.

Step into a role where digital innovation meets purpose. As the Manager, Web, Brand & CX Liaison, you’ll be at the heart of transforming how patients and healthcare professionals experience Novartis brands online. You’ll drive operational excellence across a dynamic portfolio of over 50 commercial websites, ensuring seamless collaboration between cross-functional teams and aligning product strategies with business goals. This is your opportunity to shape the future of pharma brand engagement in the US — where creativity, data, and customer-centricity converge.

Job Description

Key Responsibilities:

• Support the development of web product vision, roadmap, and strategy aligned with Novartis priorities
• Drive adoption of new features through customer journey insights and strategic enablement
• Manage day-to-day operations, sprint accountability, and compliance workflows
• Enhance agile practices and ensure team adherence in collaboration with agile coach
• Analyze product data to inform decisions and optimize performance
• Coordinate cross-functional efforts across marketing, governance, and development teams
• Identify and implement process improvements across the product lifecycle

Essential Requirements:

• University degree required; advanced degree in science or business is a plus
• Minimum 2 years’ experience in healthcare, consulting, or pharma with global exposure
• Strong communication skills and ability to engage with senior stakeholders
• Proven leadership in cross-functional, multicultural, and matrixed environments
• Expertise in content management systems and marketing technologies
• High adaptability, curiosity, and familiarity with agile or product methodologies.

Commitment to Diversity & Inclusion:

We are committed to building an outstanding, inclusive work environment and diverse teams representative of the patients and communities we serve.

Benefits and rewards:

Read our handbook to learn about all the ways we’ll help you thrive personally and professionally:

https://www.novartis.com/careers/benefits-rewards

Skills Desired

Agility, Analytical Thinking, Brand Awareness, Building Construction, Business Analytics, Cross-Functional Collaboration, Digital Marketing, Marketing Strategy, Media Campaigns, Sales, Stakeholder Engagement, Stakeholder Management, Strategic Marketing, Waterfall Model