Group Marketing Manager

Alternatives; Castlebar Municipal District; Hybrid; EUR 80,000 - 100,000; Full time

Job summary

A growth-focused international marketing firm is seeking a hands-on Group Marketing Manager to oversee marketing operations and campaign coordination. The role requires at least 5 years of experience in B2B and B2C marketing, strong project management skills, and proficiency in tools like HubSpot. Join a collaborative team with a hybrid working model in Dublin, where you can help drive impactful marketing initiatives across multiple brands.

Benefits

Hybrid working model

Collaborative team culture

Employee wellbeing initiatives

Regular social events

Qualifications

• Minimum 5 years' experience in a senior marketing operations or campaign management role.
• Proven experience in both B2B and B2C environments.
• Operationally strong with excellent project management skills.

Responsibilities

• Oversee and optimise internal marketing workflow.
• Manage resource allocation across a cross-functional marketing team.
• Support the Digital Marketing Manager in executing strategies.

Skills

Campaign management

Project delivery

B2B and B2C marketing

Detail-oriented

Strong communication skills

Education

Degree in Marketing or related field

Additional certifications in Digital Marketing or Project Management

Tools

HubSpot

Monday.com

Marketing automation platforms

Job description

Group Marketing Manager
Full-time | Reporting to the Group Marketing Director | Hybrid, Dublin HQ

We are seeking a hands-on, execution-focused Group Marketing Manager to lead the day-to-day delivery of marketing operations, creative asset development, and campaign coordination across a multi-brand business. This is an ideal role for a highly organised and technically skilled marketer who thrives on making things happen – ensuring teams, tools, and timelines run smoothly to deliver impact across both B2B and B2C channels.

You will manage and support a team of creatives and digital marketers while helping to improve internal workflows and drive the effectiveness of campaigns across several markets.

About the Company

A well-established and fast-growing international business with multiple B2B and B2C brands in the built environment sector. Headquartered in Dublin, with offices across Europe, the UK, China, and Australia, the business is backed by new investment and has ambitious growth plans through both organic expansion and acquisition.

This is a unique opportunity to play a key executional role in a growth-focused and dynamic marketing environment.

Key Responsibilities

• Oversee and optimise the internal marketing workflow, ensuring timely and efficient delivery of creative and digital assets.

• Identify and resolve inefficiencies in marketing execution, from project tracking to approval processes and campaign coordination.

• Manage resource allocation across a cross-functional marketing team (writers, designers, and digital marketers).

• Support the Digital Marketing Manager in executing the digital marketing strategy across web, email, SEO, and social.

• Develop and manage marketing dashboards and performance reports to support continuous improvement and visibility of KPIs.

• Provide guidance and operational support to the creative and content teams, ensuring smooth project traffic and campaign delivery.

• Work closely with the wider team to deliver assets for new product launches, trade marketing, packaging, events, POS, brochures, digital campaigns, and thought leadership content.

• Contribute to UX/UI support on digital platforms.

• Help develop messaging frameworks, content pillars, and audience segmentation in partnership with brand and digital leads.

• Mentor and support team development and workflow performance.

Your Profile

• Minimum 5 years' experience in a senior marketing operations, campaign management, or project delivery role.

• Proven experience in both B2B and B2C environments, ideally in a product-led or technical industry.

• Operationally strong, with an eye for detail and a knack for making complex project pipelines run smoothly.

• Strong understanding of marketing automation platforms, analytics tools, and content management systems.

• Experience using HubSpot, Monday.com, or equivalent tools.

• Skilled in project management and traffic coordination, managing multiple projects simultaneously.

• Strategic problem-solver with a practical mindset and excellent communication skills.

• Degree in Marketing or related field; additional certifications in Digital Marketing or Project Management are a plus.

Key Metrics

• Campaign delivery and engagement performance

• Marketing dashboard and analytics reporting

• Asset production volume and quality

• Workflow and project delivery efficiency

• Budget tracking and resource management

• UX/UI contribution and cross-team collaboration

• Marketing qualified leads and brand visibility metrics

Why Join?

• Join an award-winning business with a strong growth trajectory and international footprint

• Enjoy a hybrid working model in a well-connected Dublin location

• Be part of a collaborative team with a 'people-first' culture

• Take part in regular social events and employee wellbeing initiatives