Email Marketing & Crm Automation Executive

Resumeset; Dublin; Hybrid; EUR 40,000 - 55,000; Full time

Job summary

A leading digital marketing agency in Ireland is looking for an Email Marketing & Automation Executive to enhance clients' email marketing efforts. You will manage email campaigns, conduct audits, and strategize for various email marketing areas. Successful applicants will have at least two years of experience, strong Klaviyo knowledge, and proficiency in relevant tools. The role benefits from a hybrid work environment and ample learning opportunities including profit-sharing after the first year.

Benefits

Profit sharing after 1 year

Performance bonuses

Flexible work hours

Well-being perks including yoga and counselling

Qualifications

• 2+ years experience managing email campaigns & automations.
• Strong proficiency in Klaviyo.
• Familiarity with Google Analytics and email reporting tools.

Responsibilities

• Audit legacy email campaigns and develop strategies.
• Execute segmented email marketing campaigns.
• Design and build automated email flows.

Skills

Email marketing campaign management

Klaviyo knowledge

Creative thinking

Written communication

Education

BSc/BA in marketing/advertising or related field

Tools

Google Analytics

Mailchimp

HubSpot

Salesforce

Job description

About Wolfgang Digital

We are Ireland's leading performance marketing agency and one of the most awarded digital marketing agencies in Europe. Wolfgang is Ireland's first Employee‑Owned Trust, and we're proud to be recognised as a Great Place to Work and one of the Best Workplaces for Women.

We believe in innovation, integration, and investing in people. Our team’s mission? To become the best digital agency in the world, and we're well on our way.

About the Role

Are you passionate about email marketing, CRM, and automation? Are you experienced in managing campaigns and automated flows? If so, Wolfgang Digital, one of Ireland’s leading digital marketing agencies, is looking for you to join our dynamic team.

As an Email Marketing & Automation Executive, you will audit clients’ current email marketing activity, learn about their business, their customers and develop and execute enhanced strategies that drive remarkable results. You will oversee all aspects of email marketing campaigns, including market research, automation set up, list management, A/B testing, written content, email design and reporting.

Strong client communication skills are essential. You’ll need to be able to lead strategy calls, present data and insights in business‑friendly terms, and collaborate daily with our Paid Search, Social and Email teams to deliver integrated campaigns.

Organisational skills are essential; the role requires the ability to work on 5+ concurrent client accounts while meeting multiple deadlines.

An inquisitive, strategic, and innovative mindset will help you succeed. The ability to keep pace with the rapidly evolving search and AI landscape is essential.

Please Note: This is a hybrid role with 3 in‑office days required per week at our Dublin office.

Key Responsibilities

• Audit legacy email campaigns, identifying strengths and weaknesses.
• Develop all kinds of email strategies in e‑commerce, B2B, lead nurturing, newsletters, etc.
• Execute effective list segmentation strategies.
• Maintain customer lists and databases.
• Plan, design and build automated flows and campaigns.
• Write compelling email copy and design engaging email templates.
• Manage campaign performance, optimisation, and reporting.
• Understand the impact of changes in the digital landscape, including third‑party cookies and data privacy legislation, and educate clients on those.
• Communicate strategy, project progress, and results to clients and teammates.
• Find opportunities for new and existing clients to generate business growth through email.
• Prepare and present proposals to prospective clients.

About You

To be considered for this role, you’ll need:

• 2+ years experience managing email campaigns & automations.
• Robust Klaviyo knowledge.
• Experience working with additional recognised email platforms (e.g. Mailchimp, HubSpot, Salesforce, Constant Contact, Campaign Monitor etc.) is a plus.
• Experience with Google Analytics and dedicated email reporting tools.
• Proficiency in MS Office and Google Docs product suites.
• BSc/BA degree in marketing/advertising, business, or related field.
• Experience in any other digital marketing areas (Paid Social, Paid Search, SEO) is a plus.
• Experience working in an agency environment is a plus.

Professional Competencies

Passion for email marketing, CRM and automation.

• Excellent writing ability and verbal communication skills.
• Outstanding ability to think creatively and resolve problems.
• Attention to detail and the ability to effectively multi‑task in a deadline‑driven atmosphere.
• Ability to articulate thoughts and points on email marketing and automation clearly and effectively.
• High levels of integrity, autonomy, and self‑motivation.
• Excellent analytical, organisational, project management, and time management skills.

Why Wolfgang?

• Ireland’s first Employee‑Ownership Trust: after 1 year, you’ll be eligible for quarterly profit share.
• Paying market rate salary with several performance bonuses on top.
• An inclusive, equitable and diverse workplace.
• Hybrid work model with flexi‑time.
• Continuous professional development through the Wolfgang Academy.
• Bi‑annual pay reviews starting after your first year.
• Well‑being perks including yoga, counselling, and wellness support.
• Team socials & events every quarter (at least!).
• Award‑winning culture where you'll be challenged to become world‑leading.

Ready to Join Us?

Apply now with your CV and cover letter (no A.I. cover letters please, just be yourself, you’re much more interesting!)