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- Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments.
- Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration.
- Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies.
- Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics.
- Partner with marketing and web teams to design, test and evolve lead nurturing tactics.
- Align company's goals with marketing contents to increase sales.
Daily and Monthly Responsibilities
- Working in partnership with the creative team, develop creative briefs and guide creative direction to meet objectives for all advertising and public-facing communications, including print, digital, and video assets
- Conceptualize and execute on multi-channel campaigns across the prospect and customer life cycle, ensuring the alignment of communications and messaging across all channels
- Manage content and updates for customer and internal touch points, establishing budget guidelines, participating in events, documenting business processes, and providing additional sales support
- Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads
- Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly
- Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets.
- Plan and prepare events and exhibitions both in and outside cities
- Ensure customer service department is knowledgeable, helpful and friendly and complains are being handled correctly
- Ensure fabric samples are in-stock and produced efficiently
Skill and Qualifications
- Bachelor’s degree in marketing, business, or related field
- Minimum has three years of working experience in related field
- Excellent written and verbal communication skills
- Fluent in English (speaking and writing)
- Proven experience for at least three years developing marketing plans and campaigns
- Strong project management, multitasking, and decision-making skills
- Metrics-driven marketing mind with eye for creativity
Preferred Qualifications
- Proficiency with online marketing and social media strategy
- Willingness and ability to travel
Your application will include the following questions:
What's your expected monthly basic salary?
How many years' experience do you have as a sales and marketing manager?
How much notice are you required to give your current employer?
Are you available to travel for this role when required?
Are you willing to undergo a pre-employment medical check?
Which of the following languages are you fluent in?
Do you have experience with Search Engine Optimisation (SEO)?
Which of the following online advertising methods do you have experience with?
Knitto Textiles Indonesia
Retail & Consumer Products
Knitto Group is an integrated knitting, dyeing, and finishing manufacturing company with retail stores in major cities in Indonesia. Since our establishment, our company has been growing rapidly with customers across Indonesia and worldwide. Currently, we have 5 retail stores located in Bandung, Semarang, Yogyakarta, and Surabaya. With decades of experience in the textile industry and a highly enthusiastic, creative, and innovative team, we are expanding our production and store facilities. Until now, we have continued to grow into one of the largest cotton knitted fabric manufacturers in Indonesia to meet market demands.
Knitto Group is an integrated knitting, dyeing, and finishing manufacturing company with retail stores in major cities in Indonesia. Since our establishment, our company has been growing rapidly with customers across Indonesia and worldwide. Currently, we have 5 retail stores located in Bandung, Semarang, Yogyakarta, and Surabaya. With decades of experience in the textile industry and a highly enthusiastic, creative, and innovative team, we are expanding our production and store facilities. Until now, we have continued to grow into one of the largest cotton knitted fabric manufacturers in Indonesia to meet market demands.
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What can I earn as a Sales and Marketing Manager