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A dynamic IT consultancy is seeking a Senior Marketing Executive to lead the marketing strategies and campaigns. The role involves managing marketing budgets, conducting market research, and coordinating promotional activities. Ideal candidates will hold a degree in business or marketing and possess strong technical marketing skills along with excellent communication abilities in both English and Chinese.
Senior Marketing Executive (IT Consultancy) - IC
Client Description
Regional IT consultancy and service solutions provider.
Candidates with more experience will be considered as Marketing Manager.
Job Description
• Direct report to the country lead and functional to Head Office Marketing team.
• Develop, establish and maintain marketing strategies to meet organizational objectives. Effective management of the marketing, advertising and promotional activities of the organization.
• Manage and coordinate all marketing, advertising and promotional staff and activities
• Conduct market research to determine market requirements for existing and future products
• Analysis of customer research, current market conditions and competitor information
• Develop and implement marketing plans and projects for new and existing products
• Manage the productivity of the marketing plans and projects
• Monitor, review and report on all marketing activity and results
• Determine and manage the marketing budget
• Deliver marketing activity within agreed budget
• Liaison with media and advertising
• In charge of internal marketing involves in promoting organization’s purpose, believes, services and brand to own employees.
Job Requirements
• Business or marketing-related degree or equivalent professional qualification
• Experience in all aspects of developing and maintaining marketing strategies
• Technical marketing skills
• Proven experience in customer and market research
• Relevant product and industry knowledge
• Experience with relevant software applications
• Excellent written and verbal communication skills (English and Chinese)
• Expert user of PowerPoint
• Good organization and planning
• Problem analysis and problem-solving
• Team-leadership and formal presentation
• Stress tolerance, excellent collaboration and teamwork.