Brand Growth Manager – Coffee Innovation & Strategy

Egberts ZA Proprietory Limited; Maidenhead; Hybrid; GBP 40,000 - 60,000; Full time

Job summary

A leading coffee & tea company in the UK is seeking a Brand Manager to enhance brand growth for Kenco, L'OR, and Douwe Egberts. The successful candidate will lead innovation strategies, set brand vision, and engage younger consumers. Ideal for those with FMCG marketing experience who excel in project management and possess strong analytical skills. This role offers a dynamic environment with hybrid work options.

Benefits

Learning and development programmes

Hybrid work model

Qualifications

• Prior experience in Marketing within FMCG, strong understanding of brand management.
• Hands-on exposure to digital marketing and campaign execution.
• Strong analytical skills with data interpretation abilities.
• Proven project management capabilities and stakeholder management.
• Excellent communication skills with a collaborative mindset.
• Self-starter attitude, comfortable navigating ambiguity.

Responsibilities

• Set the future vision for the portfolio and define brand strategy.
• Lead innovation strategy and identify growth opportunities.
• Create campaigns to attract younger consumers.
• Manage projects from concept through to launch.
• Monitor market data for actionable insights.

Skills

Brand building

Analytical skills

Project management

Digital marketing

Communication skills

Job description

A leading coffee & tea company in the UK is seeking a Brand Manager to enhance brand growth for Kenco, L'OR, and Douwe Egberts. The successful candidate will lead innovation strategies, set brand vision, and engage younger consumers. Ideal for those with FMCG marketing experience who excel in project management and possess strong analytical skills. This role offers a dynamic environment with hybrid work options.