Craft and implement SEO strategies tailored to the business needs and objectives.
Assess competitors' strategies to determine strengths and weaknesses, enabling the activation of innovative approaches.
Dive into technical SEO aspects: website structure, web architecture, WPO, structured data, crawl budget optimization, backlink profiles, log analysis…etc
Drive content SEO by conducting thorough keyword research to cover new business and content opportunities analyzing and optimizing user intent with a focus on business growth.
Monitor organic performance, competitor benchmark and stay updated with the latest SEO trends and algorithm changes to maintain a competitive edge.
Provide international SEO approaches, showcasing adaptability and cross-cultural competence.
Working closely with technical and marketing teams to ensure the effective implementation of SEO strategies.
About You
Proven experience in SEO role (at least 5 years)
Proactive and independent profile capable of self-management
Being data-driven and kind of a data-geek: clear understanding of data, analytics and metrics with the ability to make data-driven recommendations of actions
Critical thinker and problem-solving skills
Working experience with most common SEO tools
Excellent English written and oral communication skills