Field Marketing Specialist - Demand Gen / CRM / Home Office (m/f/d)

Field Marketing Specialist - Demand Gen / CRM / Home Office (m/f/d)

What do we offer?

• Work-Life-Balance: Do you enjoy working remotely and want to manage your working hours flexibly? Then you’re in the right place with us!
• Easy Mobility: We’ve got your commute covered! Whether it’s a discounted Jobticket or a company bike, we ensure you stay mobile.
• Fully Supported: Our subsidized canteen, along with free drinks and fresh fruit, ensures you’re well taken care of in the office. Plus, feel free to bring your dog - they are welcome here too!
• Well-being: You can work out anytime at our fitness center at the Karlsruhe headquarters! We also take care of your well-being at your workplace with modern hardware and ergonomic office equipment.
• Relaxing Time Off: We offer 30 days of vacation, plus the 24th and 31st of December as additional days off!
• Having Fun Together: Our company culture thrives on regular departmental and company events that you can always look forward to!
• Learning & Development: On our eAcademy, you’ll find a wide range of web-based training courses for your personal and professional growth. Language courses are also available.
• Financial Benefits: A bonus model, savings plans, a company pension scheme & employee discounts offer you additional financial advantages. Your salary is paid out in 13 installments per year.

What can you expect?

• You take ownership of regional field marketing activities in close collaboration with sales stakeholders and the corporate marketing team.
• You orchestrate full-scope integrated marketing campaigns per quarter, utilizing multi-touch approaches such as emails, 3rd party syndication, and digital channels.
• You manage events for both online and offline settings as part of the overall marketing mix in the region.
• You set goals based on demand generation targets, owning both the promotion and reporting for your key activities and communications to internal stakeholders.

What should you bring along?

• You have a minimum of 5 years of field marketing experience for a technology company, with direct experience in Logistics or Cloud preferred.
• You have experience in marketing to midsize companies up to enterprise companies.
• You possess knowledge of Marketing Automation (Hubspot preferred) and MS Dynamics (or Salesforce or an equivalent CRM tool preferred), and experience with Tableau or other visualization software is a plus.
• You are self-motivated, capable of working autonomously and communicating with remote management for extended periods.
• You have strong demand generation experience building integrated campaigns.
• You are a well-rounded marketer who knows how to integrate regional nuances into your activities, including key events (online and offline), always supported in a multi-touch campaign format.
• You possess excellent strategic thinking skills with the ability to make data-driven decisions, and you are fluent in English with additional languages such as Swedish, Danish, Norwegian as an added benefit.